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Six Signs it’s Time for a Brand Audit

Not sure if it’s time for a brand audit? Here’s what to look for. A brand audit can be a powerful tool to combat change.…
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CRYSTAL CLEAR…ALMOST.

Last week one of my favorite podcasts, Note to Self, reported on some interesting new ...
Insights

Starbucks Thinks Small

The worst time to diet has to be during the summer. From all the goodies ...
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Panama: Van Hatin’ No More

Well, this is brilliant: potholes that tweet to officials about their state of disrepair each ...
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THE S3 AGENCY NAMED BEST OF SOCIAL MEDIA AT JERSEY AWARDS

At the 47th Annual Jersey Awards held by the Advertising Club of New Jersey on ...
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Shaming for Change: #WorldCup2022

Social media social justice is tricky. Cyber-vigilantism is rarely better than old-time bullying, and the ...
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Trading a Sun Tan for Free Wi-fi

As far as Public Service Announcements go, I’ve found the first one that I both ...
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Does OMG = Strong Branding?

I don’t usually read magazines. However, over the long weekend I decided to pick up ...
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AT&T Campaign Dials Up the Message: Put the Phone Down

As an avid user of my iPhone for everything from texting to managing my bank ...
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How Have Sterling Cooper Draper Pryce Clients Adapted to Twitter?

It’s a week now since the Mad Men series finale, and my kids are sick ...