S3 Takes Top Silver “Agency of the Year” Prize in Global AI-Determined Rankings
Boonton, NJ, February 24, 2023 – The S3 Agency today announces its inclusion in the 2022 “Agency of the Year” rankings by Ad World Masters, the first worldwide agency ranking powered by AI. More than 12,000 agencies around the globe were ranked, with only a select few placing Gold, Silver, or Bronze Agency of the Year based on achieving extraordinary ratings. The S3 Agency received the very highest rating of those businesses deemed Silver Agency of the Year winners.
The S3 Agency is a WBENC-certified woman-owned agency that specializes in differentiating brands and their advertising/marketing efforts to achieve stronger ROI. Clients include brands such as BMW, Rao’s Homemade, and Anywhere Real Estate (formerly Realogy). This past year, S3 also received “Best of Show” from the NJ Advertising Club; “Best Ad Agency” from NJBIZ; and “Creative Edge Award” from Outfront Media, for the agency bringing the most creativity to the state of New Jersey.
“We are so honored to have been named an Agency of the Year by Ad World Masters,” said Adam Schnitzler, co-founder and Chief Creative Officer of The S3 Agency. “The work we create and the results we get are truly collaborative efforts between our best-in-class team and our amazing clients. Thank you to Ad World Masters for this recognition – and congratulations to our fellow AOTY winners.”
The Ad World Masters Agency of the Year competition is unique in that it removes the subjectivity of human judgment. Rather, artificial intelligence provided an objective review of 12,322 agencies – and yielded an unbiased Agency of the Year ranking based on the following scores: Gold (9.2–9.9), Silver (8.7–9.1), and Bronze (8.5–8.6). Fewer than 10% of agencies achieved Agency of the Year ranking.
The S3 Agency received a rating of 9.1 – the highest ranking within the Silver category, and just .1 away from Gold. “Of course, we have a new goal for next year,” joked Schnitzler.