I’m by no means Disney’s target market. Even as a kid, I was never really into Mickey and the other assortment of Disney characters. In fact I probably didn’t like anything Disney until Pixar came along (thanks Steve Jobs!).
However their new social media campaign / video has finally given me a little glimpse into the real Disney magic. There’s just something about watching how the mere presence of Disney characters causes adults and kids transform their behavior. Not to mention that Mickey is a very slick dancer.
~ Walid Elshahed, Web Designer, The S3 Agency
