International Awards Honor the “Davids” of Creativity: Small Agencies with Big Ideas
The Academy of Interactive and Visual Arts (AIVA) has announced the winners of the 18th Annual Davey Awards. Honoring the finest creative work from the best small agencies worldwide, the 18th Annual Davey Awards received more than 2,000 entries from across the globe. The S3 Agency rose to the top with its digital escape room, which has been awarded the highly coveted Gold Davey.
The Daveys are judged and overseen by the AIVA, an invitation-only organization of visual arts leaders dedicated to embracing progress and the evolving nature of traditional and interactive media. Current membership includes acclaimed media, advertising, and marketing firms such as Disney, Spotify, Nissan, Tinder, Conde Nast, Majestyk, Big Spaceship, Microsoft, JP Morgan, PGA Tour, Wired, and many others.
As brands seek new ways to engage consumers, digital experiences are eclipsing traditional online advertising in terms of impact. The S3 Agency’s own branded digital escape room proves that digital experiences are highly effective in the realm of b2b engagement as well.
“Brands are constantly fighting against the human urge to ‘skip’ advertising messaging – and the reality is, experiences are far more engaging, whether b2c or b2b,” said Denise Blasevick, CEO, The S3 Agency. “Our digital escape room shows rather than tells prospective clients what is special about our agency.”
S3’s “eS3cape the agency” digital escape room is set in an animated creative lab, where visitors unexpectedly get trapped when the AI host experiences a glitch. People must find clues rooted in The S3 Agency’s creative process to solve puzzles and escape the lab – all the while engaging directly with S3’s differentiators.
“We are truly grateful to the Daveys for focusing on the small agencies whose big ideas help brands break through without the benefit of big budgets,” said Blasevick. “Thank you so much for this incredible honor. And congratulations to the other winners! We applaud your creativity.”
If you want to check out S3’s award-winning digital escape room, just email your request to info@theS3agency.com. To learn more about the Davey Awards, visit DaveyAwards.com.