How PR Supercharges the Digital Marketing Funnel

Building Your Brand and Demand with Strategic PR In this dynamic marketing landscape, brands are constantly evaluating channels to forge the strongest digital marketing funnel.…
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Dueling pitchmen.

Mustafa, Crews Prove More Isn’t Always Better. One of the decade’s most cherished ad figures, ...
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Worst. Tagline. Ever.

Now, this tagline might have been great if it hadn’t already been a great tagline ...
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#MinionHate

Unless you’ve been living in space or under a rock the past few years, you’ve ...
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Social Media Just Ruined This Guy’s Day

In case you missed it this week, or perhaps you don’t watch SportsCenter loop the ...
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The First Brand Impression Rarely Changes

I spent this weekend marathoning HBO’s Silicon Valley and reading my first Seth Godin, so ...
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How Social Media Would Have Killed Vader’s Secret

As International Comic Con kicked off earlier this month with a panel that re-introduced us ...
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Scare Tactics Must Go.

No matter how many years go by, there is still one campaign that haunts me ...
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Controversy at Cannes Overshadows Cause.

Iron deficiency in Cambodia is causing a litany of health problems. Geometry Global in Dubai ...
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Social Activism in Branding: Friend or Faux?

Coca-Cola recently removed the labels from their cans in the Middle East, leaving only one ...