The S3 Agency and McMillan Announce International Merger

Two Leading Creative Agencies Combine Forces Across US-Canada Border BOONTON, N.J., June 25, 2024 – The S3 Agency (Boonton, New Jersey) and McMillan (Ottawa, Ontario)…

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Brands: Snap to it!

June 30, 2015

Say hello to Snapchat; the app where you can stalk celebrities, view seconds of your ...

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Look! It’s a Lesbian Eating Yogurt!

June 26, 2015

June was National Pride Month (yay!), and throughout the month I’ve noticed a ton of ...

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Is Your Brand Packed with Character?

June 22, 2015

It’s beach season. Bro vernacular, “swole,” “jacked,” and “HY-UGE (sic)” comprise the temporary tongue throughout ...

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Planning vs. Posting

June 17, 2015

With more than 2 billion active social media users worldwide, it is no surprise that ...

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ADS THAT BENEFIT NO ONE.

June 15, 2015

I’m thoroughly enjoying my first independent car shopping experience. I can swap smarmy smirks and ...

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Fundraising with YouTube, WWF-Style

June 11, 2015

The World Wildlife Fund is masterful at fundraising – from snail mail offers that compel ...

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GENDER INEQUALITY ON TWITTER: Men Get 2x More RTs & Follows Than Women

June 9, 2015

And there’s a scientific reason why. #Duh. That’s right…#duh, which is actually the reason why ...

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Tay-lurking and Social Media

June 5, 2015

Since Taylor Swift came on to the music scene, I never really considered myself a ...

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Snickers Doesn’t Fail

June 4, 2015

Snickers recently launched a very clever guerrilla marketing campaign using out-of-home media. The brand placed ...