This headline-less ad from Burberry says so little and yet so much, thanks to the brand’s strength and the crisp-yet-bold visual that actually got my attention whilst surfing the Internet.

When you roll over the ad (as directed by the discrete arrow at left, no garish blinking “click here” box to be seen), the box gracefully expands to tell you about Burberry tailoring.

This may be the most elegant-yet-effective online ad campaign I’ve ever seen. It truly is banner advertising. Good show, old chaps.

~ @AdvertGirl

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